Branding 360°

Branding 360°

"A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well" – Jeff Bezos


Social Media Pro

A professional network is a type of social network service that focuses on interaction & relationship in business, rather than personal relationships.

Featured examples are LinkedIn, Xing and Viadeo.



Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics or embellishment.

Featured examples are Richard Branson, Bruce Springsteen, Steve Jobs…



Networking is the exchange of information and ideas among people with a common profession or special interest, usually in an informal social setting.

Featured examples are John Chambers, Bill Gates & Sam Palmisano…


Value proposition

A value proposition is a statement that answers the ‘why’ someone should do business with you. It should convince a potential customer why your service or product will be of more value to them than similar offerings from your competition

Transform knowledge into action


Understand the algorithm

Create quality content

Identify your target

Make a plan


Identify your public

Detect emotions you want to share

Create a character

Use canvas Storytelling


Raise your visibility

Keep in touch with the sector

Share your knowledge

Choose the right network

Value Proposition

Analyse yourself

“What Makes You Unique?”

Get going

Share your brand

Improve your personal brand

Personal branding is the story people tell about you when you’re not in the room.” Jessie Maltin